How to Web launches the HTW Institute, aiming to contribute to the development of the next generation of European product managers, through courses and workshops held by the world’s leading product innovation specialists. Annually, more than 250 professionals are expected to graduate from the HTW Institute courses.
During the courses and workshops, the participants will get hands-on learning experiences from the instructors. They will learn directly from experts, inventors, and the actual architects of the methodologies used by the product teams in the world’s big tech companies such as Basecamp, Zipcard, Facebook, and Huawei.
Among the instructors, there are names such as Bob Moesta (co-architect of the Jobs To Be Done methodology), Ash Maurya (creator of the Lean Canvas framework), Bruce McCarthy (author of Product Roadmaps Relaunched and expert on defining OKRs), Matt Lerner (expert on Product Metrics and Growth), Kim Kalbach (expert on experience design), as well as other professionals from companies like Bolt, Adobe, Zalando and Mind the Product.
HTW Institute’s courses and workshops help technology companies from Europe upskill their high-performing product managers, ready to train their teams and strengthen the organizational culture needed to build a successful product.