Sustainability is driving the emerging tech investment agenda

  • February 21, 2023
  • Future Banking
  • 2 min read

The fourth edition of the EY Reimagining Industry Futures Study reveals that enterprises’ emerging tech investment decisions are increasingly driven by sustainability and ESG goals.

Of the 1,325 enterprises surveyed, 76% view ESG as a leading or important investment criteria, with 5G investment most likely to involve ESG as a leading or important principle (cited by 81%). Underpinning enterprises’ conviction, 76% believe emerging tech can play a critical role in reducing their organization’s carbon emissions.

When it comes to selecting an emerging technology vendor, 77% of respondents say they will prioritize those that understand the environmental impact of their tech. And while today “speed of deployment and execution” and “end-to-end solution capabilities” rank respectively as the top two vendor attributes, when looking to the future, enterprises rank “sustainability capabilities and credentials” as the top criteria, ahead of “competitive pricing” in second place.

Adrian Baschnonga, EY Global TMT Lead Analyst, says: “As enterprises become more attuned to the opportunities that 5G and IoT offer in driving growth, vendors must proactively respond to evolving use case demands. Critical to this agenda is effectively mapping solutions to changing business needs, while also harnessing 5G and IoT with other technologies such as artificial intelligence and edge computing to maximize their collective impact.”

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