There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don’t look even slightly believable. If you are going to use a passage of Lorem Ipsum. You need to be sure there isn’t anything embarrassing hidden in the middle […]
Ranieri Gaming is an integrated communications agency specialising in PR & media, social, influencer and content. Our experience in Gaming is extensive. From hardworking press office and media relations through to delivering global campaigns that span PR and social, paid and earned, traditional media to facilitating partnerships with the worlds most famous YouTube or Twitch […]
SlingShot is one of Europe’s leading sponsorship and commercialisation consultancies. We believe that partnerships are not just about engagements, they about creating moments that allow a brand to deliver on its promise. We work across the entire sponsorship spectrum…identifying, evaluating, negotiating, managing, measuring, optimizing and activating. We design 360 programmes that trigger audiences into action. […]
Ranieri Agency is a pan European consumer technology, B2B technology and gaming communications agency. Specialist services include communication strategy, PR, influencer, social media, content, digital marketing, sponsorship and paid. We are global in mindset and output, boutique in ethos and service. Our point of difference and mission is very clear….We help brands own their space. […]
InternetCorp, founded in 2005, is one of the most important players in the Romanian online publishing market. It covers four content areas: business, news, urban lifestyle and women’s lifestyle. The main publications in its portfolio are: wall-street.ro, start-up.ro, kudika.ro, retail.ro, garbo.ro and 9am.ro. InternetCorp also developed IC.Events, a virtual events platform, and BizTool.ro, a marketplace […]
The Olympics is the world’s second most valuable sports event behind the Super Bowl, which means sponsoring the Games normally represents a transformational business opportunity for companies to boost their own brand value just by association. When Covid-19 forced the postponement of Tokyo 2020, the financial prosperity of the Olympic juggernaut was rocked to its […]
A shambolic launch or a clever blueprint for success? What have we learnt from Cyberpunk 2077? It had all the components for one of the biggest launches, ever. A captive target audience bursting with anticipation, a product hyped to dizzying heights and miles of media coverage. How did Cyberpunk 2077, the action role-playing game by the developer […]
For a while now, rumours have been piling up about streaming giant Netflix entering into the lucrative gaming business. https://www.reuters.com/technology/netflix-looking-hire-executive-gaming-expansion-information-2021-05-21/] So far its involvement has been on more of an experimental level, taking a step towards its goal of “interaction with viewers” with Black Mirror: Bandersnatch. This 90-minute spin-off of the cult series about virtual […]
What is social commerce? Social commerce is the use of a social network community to drive e-commerce sales, and it’s a massive market. By 2027, it is projected that social commerce will drive $604 billion in sales. Apps like Facebook, Instagram, and Pinterest have both dedicated “buy now” indicators on ads, as well as live […]
For Ranieri Agency, influencers have always been integral to any successful communications campaign, big or small. For many brands, however, influencer marketing may have been viewed as a support rather than a central strategy. What what the past year has taught us is that there is a new reality brands need to adjust to. Now, […]