In a world where video content is King, the difference comes where technical know-how meets creative brilliance. And the VideoCorp team brings to market that “everything nice” that brings it all together. VideoCorp offers integrated video and audio content production services for companies, media agencies and publishers, from creative concept and strategic development to production […]

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Building strong client-agency relationships

  • Ranieri
  • May 25, 2022
  • 6 min read

Whether you’re on the agency side or the client side, a strong relationship with great communication and established expectations is essential for maximising the chance of a successful and meaningful business relationship. Set expectations — realistic ones. Expectations, on both sides, are important for setting standards, benchmarks and for being able to evaluate progress. An […]

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What is this emerging newfangled world of tech, and why should you care? A few years ago, the above headline would have made little sense to most people. Even now, it resembles a random AI-generated sentence. “Alexa, write me a fancy tech headline”. Whatever your current level of understanding on what Web3 and the metaverse […]

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The PRmoment Awards celebrate excellence and recognise and reward outstanding campaigns and exceptional talent in the UK PR and Communications sector. Group company, Ranieri Agency, have been nominated for not one, not two, but three prestigious PR Moment Awards. As well as recognising some outstanding campaign work, this latest batch of nominations are also a […]

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Ranieri Guide To PR: Can PR Really Drive Sales?

  • Ranieri
  • March 21, 2022
  • 6 min read

As the online landscape continues to change, achieving greater sales can be more challenging than ever. With the drive to attract and retain consumers becoming more competitive, PR firms are working harder than ever to strengthen the relationship of companies with their consumers. Being visible in a competitive market is all very well, but without […]

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The Social Media Trends That Matter Right Now

  • Ranieri
  • March 20, 2022
  • 4 min read

Social media has been a transformative force in the world of marketing and advertising. While it offers brands innumerable ways to reach consumers, the smartest marketers keep a close watch on new trends popping up on various social platforms so that they can figure out how to leverage them in their digital marketing before others […]

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Are Influencer Mobs About To Take Over? By Pietro Ranieri

  • Ranieri
  • December 20, 2021
  • 3 min read

Ranieri Agency were humbled and thrilled in equal measure to win not 1, not 2, but 3 Digital Impact Europe 2021 Awards recently for our PUBG Mobile European Star Challenge Campaign. In this follow up feature with Communicate Magazine, CEO & Founder Pietro Ranieri, shares insight into how brands can create authentic and engaging influencer […]

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Ranieri Agency sweeps the board at the Digital Impact Europe Awards 2021 for the PUBG Mobile Star Challenge influencer campaign Ranieri Agency has today announced it has been awarded three prestigious accolades for campaign work with Gaming giant, Tencent, and its PUBG Mobile brand. Ranieri Agency was awarded ‘Gold’ for ‘Best Innovation’; ‘Silver’ for ‘Best […]

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The 2022 Trends every marketer needs to know now

  • Ranieri
  • November 14, 2021
  • 6 min read

Modern marketers require a broad understanding of the best, most effective ways to reach consumers in the moments that matter. It sounds simple enough, but every year brings new challenges that can derail plans and complicate marketing plans. There are no shortage of disruptive forces influencing how we engage customers and prospects every day but […]

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Why Gaming Knows No Age Limits

  • Ranieri
  • October 6, 2021
  • 6 min read

Anyone who has ever been to Gamescom or any other gaming show will immediately be hit with the notion that game developers have a homogeneous target age group. But if you think that gaming is exclusively for youngsters and something that boomers and pre-boomers shake their heads at, you couldn’t be more wrong. In fact, […]

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